May Nocturnal Readers Box

[Father Cody]

Is that a wrestling move Chad?

[HONKYTONKSMASH]

Is that a wrestling move Chad?

Setup to the finisher


Sent from my iPhone using Tapatalk

[Father Cody]

Is that a wrestling move Chad?

Setup to the finisher


Sent from my iPhone using Tapatalk

Hahah I can see it now

[TravelinJack]

What a cluster this is. Their marketing was very misleading. Sorry to those impacted by this. This will no doubt hurt their business. Karma.

[herbertwest]

I mentionned it on twitter, here is the discussion
> https://twitter.com/ClubSTEPHENKING/...56613410070528

[Br!an]

That Tony guy is defending them like he's one of them. His lack of reason fits well with their rationale too. Almost nothing he says is accurate, and he says it so condescendingly.

*APRIL/MAY/King*

We are still working out the contract, but there is likely going to be a small quantity signed.

With the signed books, there will be a separate link to purchase a guaranteed signed copy (50% of the total signed), with the rest being randomized in the total run.

*King Box Ordering Info*

From what we are being told as of today we are currently at 1 in 10 that will be signed...not by the cover artist but by Stephen King himself.

Guaranteed Signed: What we know so far is that Steve is going to do his best to get some signed. It looks like we will have a guaranteed quantity, but as of right this second, we don't have a firm yes. I will have a call tomorrow with Steve and his agent and hopefully we can get a thumbs up or down then.

If we get a yes, then here is how it will work: ONLY those who checkout with a signed book can ALSO checkout with a regular special edition.

Signed books will be $150 per box and are also limited to ONE per person.

*LINK TO PURCHASE*

We were just told that there is NO signed quantity for this special edition because Steve will be going on tour with the Outsider soon.

[TravelinJack]

I think what hurts them the most is they used the term "Guaranteed" too loosely and too much. You can't/shouldn't put 'guaranteed' on anything when it isn't truly guaranteed unless you are trying to incorrectly market or false market. No other way around it.

I had no issues with NRB previous to this. I tried their boxes a while back, they were fun, just not for me so I cancelled. I was not trying to purchase this particular item, so my opinions on the matter are on the business/marketing practice utilized for this upcoming box.

[Room 217 Caretaker]

I'm part of another discussion group (30-40 members) and everyone has cancelled (or didn't order) their box (according to comments). Most, if not all, feel these people are no different than someone trying to be deceitful with forged signatures. Bad business all the way around and they just lost customers.

Mulleins

[ur2ndbiggestfan]

So if I bought every single box, and destroyed all the books except one, would it be worth a million dollars?

[Randall Flagg]

So if I bought every single box, and destroyed all the books except one, would it be worth a million dollars?

No.

[dnemec]

I'm really surprised how many people are defending them - and vehemently. People are saying that we aren't out any money and we don't have to buy it, but I did order the April box so that I would be in the loop for this. So I am out that money, as I wasn't planning on ordering it before all this King excitement started. Then in the email that they sent with the Update/Cover Sneak Peek after all the brouhaha, they said: "Many will disagree, but we are not here to kiss up to the collectors." But aren't they? Who do they think is going to buy a special Stephen King NRB box for $75? Isn't it us crazy King collectors?! I think I'm going to take my King box (and my April box, since it's already coming) and say goodbye permanently. This whole thing has left a bad taste in my mouth.

[Room 217 Caretaker]

So if I bought every single box, and destroyed all the books except one, would it be worth a million dollars?

If you do this, you may want to change your screen name from ur2ndbiggestfan to NRBbiggestfan.

[herbertwest]

All that bollocks aside (also it's funny that the reason of the decline is that King will be busy touring for THE OUTSIDER while there is no touring planned, as far as i know), what cover variants did they do so far?

[Room 217 Caretaker]

All that bollocks aside (also it's funny that the reason of the decline is that King will be busy touring for THE OUTSIDER while there is no touring planned, as far as i know), what cover variants did they do so far?

Not sure of other authors, but they did Gwendy's Button Box variant.

Mulleins

[Beverly Marsh]

I'm really surprised how many people are defending them - and vehemently. People are saying that we aren't out any money and we don't have to buy it, but I did order the April box so that I would be in the loop for this. So I am out that money, as I wasn't planning on ordering it before all this King excitement started. Then in the email that they sent with the Update/Cover Sneak Peek after all the brouhaha, they said: "Many will disagree, but we are not here to kiss up to the collectors." But aren't they? Who do they think is going to buy a special Stephen King NRB box for $75? Isn't it us crazy King collectors?! I think I'm going to take my King box (and my April box, since it's already coming) and say goodbye permanently. This whole thing has left a bad taste in my mouth.

This. I cancelled this morning.

[peripheral]

They fukt this opportunity, big time. They never sent me (or hundreds of others, apparently) the pre-order email link after I subscribed (which is not biggie because I was only interested in a signed Salems and King didn't sign), after I messaged them to confirm my subscription would make me eligible.

So, I emailed them and queried what was the advantage of my subscription, if not for the early pre-order email? They responded sarcastically and dismissively. Not the way to keep a customer base. It's rarely the problem, but the way one manages the problem, that matters.

Anyway, personally, I never liked their show bags of trinkets before... And now, well. See ya later.

[TravelinJack]

The other thing to note is if CD, SubPress, PS, you name it, did this we’d be just as put off and vocal. This isn’t a brash attack against NRB for NRBs sake, it was a bad move any way you slice it. And like Antoni said, it’s all about the professionalism of damage control that can rectify things. This they failed miserably.

It’s a shame as I root for small businesses, and they may have been onto something neat. However, you lose the trust of your customer-base, and mock them no less, it will be tough to recover. I wasn’t even tracking this and trying to get one and I feel put off by the tactics and antics.

Everything comes down to effective communication.

[peripheral]

The other thing to note is if CD, SubPress, PS, you name it, did this we’d be just as put off and vocal. This isn’t a brash attack against NRB for NRBs sake, it was a bad move any way you slice it. And like Antoni said, it’s all about the professionalism of damage control that can rectify things. This they failed miserably.

It’s a shame as I root for small businesses, and they may have been onto something neat. However, you lose the trust of your customer-base, and mock them no less, it will be tough to recover. I wasn’t even tracking this and trying to get one and I feel put off by the tactics and antics.

Everything comes down to effective communication.

Exactly. I've had problems with orders from PS, Cemetery Dance, and others in the past, and it was always handled professionally and with excellent customer service. That’s the thing that matters.

[ur2ndbiggestfan]

I received an E-mail saying they'd send me an E-mail after the initial boxes were offered to the subscribers, but I never did get a second announcement. Oh well.

[Br!an]

They might not be smart, but they are smart enough to not join this site to comment.

[Father Cody]

They might not be smart, but they are smart enough to not join this site to comment.

I think they don’t care enough about us. Which is odd considering how many of us there are and how many of us who are active on Facebook and Twitter. All I can say for sure though is I won’t be subscribing. All the commentary aside, they didn’t deliver on their word. Plenty of other reputable places to spend my book money at.

[herbertwest]

They fukt this opportunity, big time. They never sent me (or hundreds of others, apparently) the pre-order email link after I subscribed (which is not biggie because I was only interested in a signed Salems and King didn't sign), after I messaged them to confirm my subscription would make me eligible.

So, I emailed them and queried what was the advantage of my subscription, if not for the early pre-order email? They responded sarcastically and dismissively. Not the way to keep a customer base. It's rarely the problem, but the way one manages the problem, that matters.

Anyway, personally, I never liked their show bags of trinkets before... And now, well. See ya later.

I've read on twitter that they did share a mockup cover for SALEM'S LOT.
Would it be possible to see it somehow? And what was their plan : to do cover variant for all books?

[herbertwest]

They might not be smart, but they are smart enough to not join this site to comment.

I would disagree. "Major" king collectors are on this forum, and those hardcover collectors are part of their target.
So, they may be clever not to come here for not being complained out, but as it's been said, it would be a perfect place to try to fix it out.

You know very well that the customer service is very important. Remember how 10 years or so ago, people were PISSED OFF at CD, and that after that all turned out to the better?

I was at a marketing conference those past few years. In one of the conference, it was said that for compensating 1 negative comment on a brand, 12 positive ones are needed

[stroppygoblin]

They fukt this opportunity, big time. They never sent me (or hundreds of others, apparently) the pre-order email link after I subscribed (which is not biggie because I was only interested in a signed Salems and King didn't sign), after I messaged them to confirm my subscription would make me eligible.

So, I emailed them and queried what was the advantage of my subscription, if not for the early pre-order email? They responded sarcastically and dismissively. Not the way to keep a customer base. It's rarely the problem, but the way one manages the problem, that matters.

Anyway, personally, I never liked their show bags of trinkets before... And now, well. See ya later.

I've read on twitter that they did share a mockup cover for SALEM'S LOT.
Would it be possible to see it somehow? And what was their plan : to do cover variant for all books?

Here is a link with their meaningless explanation and to collectors. It also has an image of their mockup of the book. Not impressed, looks like a paperback. (it will actually be a dustjacket on a hardback, but they weren't able to show that) Just another example of the lack of professionalism exhibited by this company.

[TravelinJack]

I just read the blurb from the link. Pretty interesting. If they always sensor and delete negative reviews/comments instead of addressing them, that also is shifty. Own the mistake and apologize for it, don’t ridicule people. I have no doubt they have their loyal base, but anyone that practices business this way will not make it in the long run. You have to have thick skin to be a business owner. In any industry.

There will no doubt be customers that are not being fair in their critisisms, and there will be times when you do something wrong, but trying to hide from it all is not the best solution in today’s world. They can’t delete twitter, facebook, yelp, and google reviews/etc, right?

My guess is those that had their comments removed by them will repost on various mediums, just a matter of time. This will make things 3 times worse for NRB. They should have just owned it, apologized and worked with it. Pretty shocked they went this route.