Suntup Editions

[webstar1000]

Letterpress is so gorgeous though. I mean... it’s classy and full of character. Not every book commands it but look at the price of Brother and Horns.. and you will see the rough cost of doing it. Maybe not every book... but damm we need a few Like this.


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[firemonkey66]

Letterpress is so gorgeous though. I mean... it’s classy and full of character. Not every book commands it but look at the price of Brother and Horns.. and you will see the rough cost of doing it. Maybe not every book... but damm we need a few Like this.


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I agree with this, while not every book needs it, there are a few that deserve it.

[zelig]

I’ve been thinking about one of the survey questions, the one about the importance of letterpress printing. I chose the “nice, but nonessential” option. While I certainly appreciate the process and the result, its added value for me is not the same as that of, say, a leather binding (over cloth), a tray- or slipcase (over a naked book) or more illustrations.

Here’s my question to Paul:

If you were to publish Horns again, but printed offset this time, how would that affect your retail price? In other words, how much of that $675 comes from letterpress printing?

Don’t answer if you can’t or don’t want to - I’m just curious, is all.

That is an excellent question, and one I've been meaning to ask here myself. So, while I'm here- If Paul chooses to talk about this- can you talk about what letterpress process you've been contracting? I know very little about it, but understand that there are a few different ways to do it now; something with polymer plates? In any case, I also voted for not doing it if it would "considerably" lower prices, as I believe Paul has stated in the past.

Sometimes I wish I could just give a short answer.

There are so many production costs that determine the final retail price. If we're focusing only on printing, and comparing offset to letterpress, I can't give you an accurate answer because I don't have this book quoted for offset printing. A wild guess would put retail for the Numbered edition somewhere between $350 and $450. But that's really just a very wild guess.

More respondents went with letterpress than I would have expected. There's no exact science behind the printing process decision, but I do want to see a good mix so that not all titles are published at letterpress-type pricing. Page count is a really important factor. We have a book in the pipeline that is 800+ pages, another will likely break 1000 pages. To print those letterpress would push the price through the stratosphere, and we don't want that.

Ron, as to the technical details of letterpress, it's a subject that most times I am reluctant to speak of. It's one of those things that unless you are what you might call an 'expert', you have studied the art of letterpress printing, you have printed yourself for years, etc. it seems to me that any answer would prove inadequate and lacking. It's a dense subject. When I hear my printer speak of it, I am usually in awe at the highly technical nature of it. There are many aspects to consider. For example, if the impression is too deep on the page it can distort the type. The choice of paper is really important. I accept my limitations in such things. I rely on the expertise of others, and this applies to letterpress.

However, I will say that yes we use photopolymer plates. It's an industry standard, and the printing machine is a Heidelberg Cylinder press. You could look those up online if you want to read more about it. I'd like to print something with metal type some day, but that's a whole other discussion.

Since we're on the subject, I have a book we're working on which will be printed on a different machine; a hand-fed Vandercook press. This one is interesting, and more will be revealed in good time.

There's this video I once made when we were printing Misery, where you can see the press in operation: https://vimeo.com/272587976.

[Joe315]

Sounds like it’s saying “Nice” every turn

[Munnecom]

Thanks for your reply, Paul!

[MikeDuke]

Nice explaination Paul. And an 800 page book plus a 1,000 page book. Wow. That's some heavy lifting there. Can't wait to see which those are. But a mix is still good even though I said letter press. That way it may mix up the style and pricing for future books.

[webstar1000]

I do printing for my work. It is my career. Letterpress is gorgeous. I seen this quote on line and its the best way to describe it for anyone not exactly sure what it is...

"“What is letterpress and how is it different from 'regular' printing?” Conventional printing methods of today lay ink or toner flat on the surface of the paper. In contrast, letterpress printing actually presses the type and image into the paper resulting in an impression you can see and feel."

[MikeDuke]

I do admit that letterpress is great. It may even look different then regular offset print. I have to double check. I know part of fascination and enjoyment of it is that you can feel the text just a bit. For me though, with my right hand still having nerve damage, it's harder for me to feel it like I do with my left hand. I can just a bit. A book doesn't HAVE to be letter press to be spectacular. I am very happy with the quality of my my GE Misery. It is top notch all around including the printing and paper. But I still like the idea of having a book that is letter pressed because it's something that makes it a bit more special and unique. So keep on doing them on the ones you can Paul.

[webstar1000]

UMMMM.... ???? What’s this??? Just cruising Jeff’s Unboxing’s and stumbled across this “secret surprise”!!!


https://youtu.be/nxos80ysd_k





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[webstar1000]

Lol man dude your good at these. Lol


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[webstar1000]

8 days!!!! Cannot wait!!


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[MikeDuke]

UMMMM.... ???? What’s this??? Just cruising Jeff’s Unboxing’s and stumbled across this “secret surprise”!!!


https://youtu.be/nxos80ysd_k





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Release date
And Jeff, that was a great video.

[jeffingoff]

UMMMM.... ???? What’s this??? Just cruising Jeff’s Unboxing’s and stumbled across this “secret surprise”!!!


https://youtu.be/nxos80ysd_k





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It's CRAZY is what it is. I was recording a radio spot for the day job that I can't quit and haven't been able to comment until now, but sweet baby jeebus, I am dying to know what I may have helped unleash upon the world!!

[Kongo]

Always love getting to peek behind the curtain with those behind the scene updates. Good stuff!

[jeffingoff]

Lol man dude your good at these. Lol


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Well, of the 61 views I've had so far, there's at least one person who disagrees with you. But thank you!

[MikeDuke]

Lol man dude your good at these. Lol


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Well, of the 61 views I've had so far, there's at least one person who disagrees with you. But thank you!

Boo to that one person. They certainly don't know art when they see it. I always look forward to your unboxing vids Jeff.
They have never disappointed.

[Brian861]

Super stoked for you, brother that Paul got you involved in the latest tease!

Any guesses folks?

[webstar1000]

Super stoked for you, brother that Paul got you involved in the latest tease!

Any guesses folks?

There a ton... pick any Vampire book... its one of them! I would bet!

[Brian861]

Super stoked for you, brother that Paul got you involved in the latest tease!

Any guesses folks?

There a ton... pick any Vampire book... its one of them! I would bet!

Almost looks like a writing implement as well. You know, the type you would dip into someone's blood

[NiceM]

wow wow wow, awesome way to announce. A lovefest indeed!

Now for my guess: Ann Rice? Would be a series though and not sure if Paul does series

[Brian861]

wow wow wow, awesome way to announce. A lovefest indeed!

Now for my guess: Ann Rice? Would be a series though and not sure if Paul does series

He's stated he'd consider doing a series.

[NiceM]

wow wow wow, awesome way to announce. A lovefest indeed!

Now for my guess: Ann Rice? Would be a series though and not sure if Paul does series

He's stated he'd consider doing a series.

I'd root for Lestat then!

[M_O_O_N]

"It's a cookbook!"

[Munnecom]

Jeff, if there was an award for YouTube Unboxing Comedy Gold, you should definitely get it.

[jeffingoff]

Jeff, if there was an award for YouTube Unboxing Comedy Gold, you should definitely get it.

I think we'd have to get even more niche. I fully believe that I'd walk away with every trophy in the category of: BEST UNBOXING OF SMALL PRESS PUBLISHING BOOKS AND RELATED ITEMS BY A MAN WHOSE NAME BEGINS WITH JEFFING

That's my category.