OK, I may be "on my own" with this one, but I for one think this is the zenith of "Random Board Coolness". I try to give it out, where appropriate, as much as possible. It's a great form of communication and it also recognizes "cool" and "interesting" posters.
I think, JMHO, we should ALL give it a chance and look for opportunities to support and encourage other board members. It's a great feature and easily accessible as the "Star" at the bottom left of each post. Spread the Joy!!!!